Our Blog
From the Mountain
A collection of tips, tricks, and musings from the Tough Terrain team.
Why Your CRM Is Actually Your Best (and Cheapest) First Hire
Most CRMs are sitting idle or trapped in a data vacuum. If your "first hire" isn't a CRM that your team actually uses, you’re just building a foundation on sticky notes and "tribal knowledge." Here’s why your CRM—not a human—should be your MVP.
In an age dominated by digital marketing, old school tactics like handwritten notes and direct mail can offer a...
Account-Based Marketing (ABM) is revolutionizing the B2B landscape by offering targeted and personalized marketing...
We hear it all the time, "i'm dumping X amount of dollars into marketing and i'm not seeing results." Sound familiar?...