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From the Mountain
A collection of tips, tricks, and musings from the Tough Terrain team.
Bridging the Gap: Marketing and Sales
Who lost the lead? A tale as old as time. Your team answers, "we don't know."
That "we don't know" is a huge problem. In our latest blog, we're diving into why this broken handoff happens and, more importantly, how to fix it.

Latest Posts
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- Rob Moss
- July 11, 2025
Alright, let's be real. In the wild, wild west of startups and growth-stage businesses, everyone's gunning for growth....
- Rob Moss
- June 3, 2025
Let's be real, growth isn't always sunshine and rainbows. Anyone who tells you otherwise is probably selling something...
- Rob Moss
- March 25, 2025
The marketing landscape has undergone a significant transformation in recent years. Once defined by a relatively...
- Rob Moss
- February 19, 2025
We get it. Metrics are sexy. NPS scores, conversion rates, click-throughs – they paint a neat little picture of your...
- Rob Moss
- January 28, 2025
You've poured your heart and soul (and probably a good chunk of your savings) into your healthcare startup. You've got...
- Rob Moss
- January 21, 2025
We've all been there. A meeting room filled with industry veterans, each armed with years of experience and a deep...
- Rob Moss
- January 14, 2025
Remember the good old days when marketing was all about shouting from the rooftops? Blasting out emails, churning out...
- Rob Moss
- January 6, 2025
We get it. You're bombarded with marketing jargon every day. PPC, SEO, content marketing, social media strategies......
- Rob Moss
- December 18, 2024
We’re excited to share that some news: Tough Terrain Media has joined HubSpot’s Solutions Provider Program. HubSpot, a...
From the Mountain
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