Our Blog
From the Mountain
A collection of tips, tricks, and musings from the Tough Terrain team.
Why Keep Humans in The Loop?
Read more about the horrors unfolding in the modern office.
TL;DR: AI is a great tool, but it's not great for everything. Your people matter. Their judgement matters. HITL isn't...
Let’s be completely honest: most B2B companies do not have a software problem. They have a “we bought the shiny sports...
I saw an article on LinkedIn that got my wheels turning. It was about companies de-valuing marketing and how there's...
What’s up, everyone? Been a minute.
I was on a call the other day with a founder who told me, with a mix of pride and exhaustion, "I wear a lot of hats."...
This blog may feel a little redundant. It's something we've mentioned before. However, it's important we keep talking...
The digital ground is shifting. For years, the metric that mattered most (everywhere) was simple: Position 1 on Google....
Are you a business owner or part of a small team juggling multiple tasks to keep your company running? It's easy to get...
Alright, let's be real. In the wild, wild west of startups and growth-stage businesses, everyone's gunning for growth....
Ever feel like your marketing and sales teams are speaking different languages? You're not alone. How is it possible...