Our Blog
From the Mountain
A collection of tips, tricks, and musings from the Tough Terrain team.
Why Your CRM Is Actually Your Best (and Cheapest) First Hire
Most CRMs are sitting idle or trapped in a data vacuum. If your "first hire" isn't a CRM that your team actually uses, you’re just building a foundation on sticky notes and "tribal knowledge." Here’s why your CRM—not a human—should be your MVP.
What’s up, everyone? Been a minute.
I was on a call the other day with a founder who told me, with a mix of pride and exhaustion, "I wear a lot of hats."...
This blog may feel a little redundant. It's something we've mentioned before. However, it's important we keep talking...
The digital ground is shifting. For years, the metric that mattered most (everywhere) was simple: Position 1 on Google....
Are you a business owner or part of a small team juggling multiple tasks to keep your company running? It's easy to get...
Alright, let's be real. In the wild, wild west of startups and growth-stage businesses, everyone's gunning for growth....
Ever feel like your marketing and sales teams are speaking different languages? You're not alone. How is it possible...
Let's be real, growth isn't always sunshine and rainbows. Anyone who tells you otherwise is probably selling something...
The marketing landscape has undergone a significant transformation in recent years. Once defined by a relatively...
We get it. Metrics are sexy. NPS scores, conversion rates, click-throughs – they paint a neat little picture of your...